Arena REIT EOFY Report

Produced in an extremely tight timeframe, these projects get locked into our editing calendar as a priority job. We prepare graphic assets, including beautiful photography, from Arena’s amazing property portfolio; results get released behind the scenes and a day later, we have a slick presentation ready to publish and announce to stockholders and investors.

This style of video is often referred to internally as ‘NOT-death-by-Powerpoint’. This is achieved with a creative mix of graphic elements, text placed strategically utilising graphic design principles, and a variety of subtle visual effects and negative space. Important corporate reports are turned into beautiful, ascetically pleasing presentations.

Arena REIT EOFY Report
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SCT Logistics’ Inaugural Queensland Train Journey

Construction of the new SCT Logistics freight train terminal in Bromelton was completed; the terminal connected and expanded SCT’s already extensive Australian network into Queensland, with increased accessibility to their trucking network. Now to record the maiden journey!

REDfusion accompanied SCT on the first Victoria to Queensland train journey to tell their story and share in the excitement of this incredible milestone in the Company’s history. This journey started at SCT’s Melbourne headquarters; the train was being loaded with cargo from many newly onboarded clients taking full advantage of the direct service now offered.

We recorded a variety of interviews with staff involved in the journey; starting with the first train driver, followed by staff in charge of the loading in Victoria and subsequent unloading in Queensland, along with many other key stakeholders throughout the journey. 

Our initial plan for the filming was to position ourselves in the train’s staff cabin, but later determined the importance of capturing footage of the train departing Melbourne and arriving in Bromelton. Thanks to the advancement in jet-plane technology, we managed to overtake the train after filming its departure,  to prepare our cameras on-site for the train’s 3am arrival. The logistics on-site were difficult, to say the least, but not insurmountable with some fast leg work employed! The unexpected site size of roughly 3km became all too apparent when I went to ‘run’ to the other end with our drone, while we left camera gear set up, ready for the train’s inaugural arrival. 

What a privilege to be a part of a client’s great adventure and making history.

In the six months leading up to this Corporate Documentary Film, we also filmed a short series in more formal settings, explaining SCT’s business model in general and how it has all led towards the move towards Expansion into Queensland.

SCT 1st Bromelton Train Journey
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Team Taekwondo Website Video

Kicking back in the Dojo for a day with the Team Taekwondo crew, with our camera kit down in Coburg, Melbourne.

What stood out to us was how disciplined the team of students was to continue their formation training in the background, as Murat worked through our interview questions, under relatively high pressure, we must say too!

A nice little addition to this piece was the inclusion of a testimonial from one of the “Team’s” students, and hearing about her increased confidence and accelerated development in life, as a result of her training.

Hallora Event Highlights 2021
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GippsPest: Meet Our Team

A batcave isn’t the base of operations for GippsPest; nor do their superheroes wear capes and lycra (on the job). Their modes of transportation are not gravity-defying, ocean-going and faster than a speeding bullet, nor capable of invisibility at the flick of a switch. They’re just that awesome without the stereotype hype and most definitely not your run-of-the-mill superheroes!

However, our vermin and creepy critter annihilators do exhibit, perhaps subconsciously, an affinity to other screen champions – a morph between Ghostbusters and The Terminator, with a chainsaw thrown in for good measure!

REDfusion’s brief was to produce a 3 – 5 minute ‘Meet Our Team’ video to introduce their amazing staff and inspire others to join their energetic team. It leaked out that the team of bug bashers’ expectation was that the film would be a little dry but with their personalities and quirky (slightly dark) senses of humour shining through, the final product was fun and most definitely engaging.

Film production involves far more than shooting a camera in the right direction and letting the magic happen, or not! It is definitely not a sequence of random events that are then edited to form some form of intelligible, coherent content. Each and every sequence has a beginning, middle and end – much like a book – both are telling a particular story and require thought, planning and creativity.

GippsPest’s Shannon had two requirements: that the video not be boring and dry (lame), and that it outshine those of the competitors. We collaboratively came up with a creative concept to feature each staff member in a fun, epic and bit of a heroic light. REDfusion’s James and Chris brainstormed and we walked onto set ready to create an engaging sequence based around some of the tools of trade to really highlight the diversity of both the pest industry’s operations and GippsPest team.

We love subtleties, so watch out for a recurring Halloween theme throughout the ‘Meet the Team’ video and get the popcorn ready for the GippsPest Halloween Bash promo! We’re rapt with the graphic animations featured – creepy crawlies on the screen and, dare we say it, cute rat that jumps up and pulls down the closing screen.

We had an absolutely great time working with the GippsPest team and learning that pest management takes skill, fortitude, bravery and humour.

GippsPest Meet the Team
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Who Said That? Variety Show

We have to say that working with CJ’s Puppets is a great gig to land! REDfusion has worked with CJ’s Puppets several times before and each time we’re blown away by the energy, characters, humour, music and, of course, ventriloquism.

Our first encounter at a community event actually involved us being on the receiving end of CJ’s humour; there’s nothing like a tech problem to get the adrenaline pumping in a live performance! If sound delays in mics present when a ventriloquist is at large, we don’t even blink an eye these days, having learnt a very valuable lesson.  A note of caution though to all the budding ventriloquists out there. It would be wise to remember that mics are controlled by the person sitting at  the sound desk and revenge is a likely outcome to messing with their nerves! CJ (who is a great sport) may have learnt a lesson too but probably not!

Out of a suitcase emerged Clive, a hearing-challenged old codger, whose present exacerbated deafness was explained in a visual, hysterical gag. Understandably, Clive isn’t all that enamoured with being transported in a dark place and he isn’t slow in conveying his dissatisfaction with this arrangement.

A blue, Spanish dog! Who would have thought of such a character? Obviously, CJ! Scratch is bilingual, although CJ declares he doesn’t speak Spanish – it just defies logic! Switching between two languages and characters, whilst tunefully singing a song takes incredible skill. Not to mention the ability to not move one’s lips when the puppet persona is at the forefront!

The fortitude and good nature of an audience member were put to the test and won the day in blazing glory. CJ has has a special torture device, umm…ventroliquist prop…whereby he is able to control the strapped on lips of his hapless victim…umm…adoring fan, whilst giving voice to this short-term sidekick. Seriously, you have to see it to believe it!

We are fortunate to have a multi-skilled, versatile crew and took the opportunity to mix things up a little. Jacob emerged from creating impressive motion graphics to take position behind a camera; Glenn, our in-house, in-family tech guru, managed the sound desk; and James put on the director’s cap and also manned a camera. CJ’s musical son, Tom, joined our band of merry film-makers for the evening and did an excellent job in the role of ‘Sound Desk 2IC’.

Enjoy watching the promotional video we produced and good luck in detecting any movement in the puppet master’s lips! CJ really is just that good!!

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CJ - 3min SHOWREEL (Comedy Ventriloquist)
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Chemistry Australia Industry Awards 2023

ELAC (Emerging Leaders Advisory Council) is a two year professional development program established by Chemistry Australia, investing in Australia’s chemistry industry’s future leaders. Our brief was to film interviews with a variety of ELAC participants to screen at the inaugural Chemistry Australia Industry Awards night on 6th April, where achievements of the sector’s ‘best and brightest’ from amongst Chemistry Australia’s diverse range of member organisations are acknowledged.

The chemistry industry doesn’t always get the best rap in the public sphere and this was certainly the elephant in the interview  rooms. It was incredible and eye-opening to have raw, honest conversations about the public perspective and the ELAC participants’ own passion to take action for a better, cleaner, sustainable industry to impact positively upon the world. We tip our hats to the people we met through Chemistry Australia whose focus, priorities and passions are pointed in the right direction, it was an honour to work with them.

Interviews were initially to be conducted solely in the Melbourne area but as happens, the brief rapidly expanded to include an additional three states and REDfusion was definitely up to the challenge!

The big ol’ jet airliners carried us far away to Perth, Brisbane and Sydney and repeatedly back to Melbourne over a whirlwind fortnight of conducting 11 interviews at ten corporations. Getting our copious volume of equipment between vehicles and check in/baggage collection is a challenge not to be attempted by the faint hearted! 

Our team has the fantastic advantage of being multi-skilled and this came to the fore with James and Chris being able to share the role of director.  We had the foresight to have cameraman Sam holidaying over in W.A. and so conveniently already on hand for the Perth gig. First class flights for Melbourne-Brisbane were secured at a lower price, so Chris and Greg were able to really enjoy the high life, before travelling cattle class on the return leg.

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Introducing the ELAC Program
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GippsPest Halloween Carnevil Event

Gippsland Pest Management (GippsPest) pulled out all stops to provide the community with a monster Halloween 2023 evening filled with all manner of spookiness, frights, hilarity and sweet treats. The GippsPest team turned their hands and ingenuity to making incredible enchanted props and donated a frightful amount of energy, time, (fake) blood, sweat and tears to ensure the event was a howling success.

The eerie event’s popularity was evident, with a queue of revellers waiting their turn to have faces painted, be entertained by the GippsPest team in alarming Halloween attire, bounce in the jumping castle, go fishing for prizes, snag a snag, pet a reptile and have a scream of a time!

REDfusion caught the otherworldly action on film and Chris even managed to snatch a cuddle with the youngest party-goer – briefly without a mummy and blissfully chilling through the hocus pocus. Our favourite photographer, Frank Amato, was on hand to snap horrified reactions, ghosts of smiles and costumes of every conceivable design and hue.

The time passed fearfully fast – like an apparition – and the macabre was laid to rest in the GippsPest mausoleum. Hands down (in some cases severed), the GippsPest superheroes can trick or treat with the best of the imps.

GippsPest Halloween Carnevil Event
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The Big Bandalorian

We were transported to a galaxy (not so) far, far away where with an expansive universe of genius, Toshi Clinch Productions’ Not-So-Big Band musical Mandalores performed Star Wars’ futuristic jazz. The Big Bandalorian is the second album by the Not-So-Big Band, featuring the 2021 cohort of students. These incredibly talented musicians didn’t miss a beat and their ability to produce world-class music from behind the coolest of Star Wars’ head attire defies logic. 

In 2018, Toshi created the Not-So-Big Band (NSBB), a youth music program based on an apprenticeship model, to assist music students to cross the bridge into the professional music scene. Professional musicians work alongside a set number of students, with the expectation that with just one rehearsal the NSBB performs a new 90 minute show each week at Melbourne’s renowned jazz club, The Paris Cat.

According to Toshi Clinch Productions’ website, as well as augmenting performance skills, members of the NSBB are able to work on a variety of professional skills such as improvisation, jazz arranging/composition, public speaking, band directing, marketing, finance and networking. It really is a fantastic program for aspiring musicians.

It’s taken what has felt like light years to have music videos ready to publish – the COVID dark side really put a spanner in the works – and we’re stoked with the results from this most enjoyable collaborative experience. To this Not-So-Big Band, we say, “Yoda best!”

So, sit back, crack a Corellian ale and enjoy the toe-tapping music from the Earth-bound Star Wars’ Cantina.

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The Cantina Song
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SCT Logistics Announcing Expansion Into Queensland

Geoff & Glenn Smith tell us about the SCT Logistics business model in this short video series and how their unique approach of buying large parcels of land to host their clients right on the rail head has helped reduce freight costs and complexity; and how it has helped them move towards their announcement of expanding operations into Queensland.

Also check out the third film in this series which ended up being a more extended Corporate Documentary, celebrating the First Train Journey towards Bromelton, Queensland.

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SCT Vid 1
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Bald Hills Wind Turbine Installation

Timelapse can be a powerful storytelling tool for short-term or even a single day project, such as the wind turbine installation we filmed at Gippsland’s Bald Hills Wind Farm.

The two films we created, as part of this project, showcase how a single camera, wide angle, can capture an entire construction process, and how by carefully repositioning a second camera’s location for multiple angles, results in deeper detail and interest in the installation.

We absolutely love not only the technical aspects of our cameras but the fascinating technical nature of a job, such as the turbine installation.

Timelapse may prove to be a perfect fit in showcasing your next construction venture, so don’t let too much time lapse before speaking with us!

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Wind Turbine Installation Timelapse Short Wide Shot
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Marair Dangerous Goods Specialists Website Video

Check this out for an explosive video! We worked with our client, Marair Dangerous Goods Specialists, to create a promo video for their logistics business!

This is a great example of our standard two camera approach. One shot for close-ups and one to showcase the workspace, even showcasing how hard the warehouse management team are working away in the background as we chat about the business operations.

We hope our work blows your mind!

Marair Website Video
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The Vines on Avon

As we approached The Vines on Avon, Common Brown Butterflies in their 1000s gave us an unexpected but delightful welcome. Where the kaleidoscope (sounds prettier than ‘rabble’ or ‘swarm’) of winged inhabitants were intent on fluttering to is anyone’s guess. It was an inspiring  start to a terrific afternoon of filming for Wellington Shire’s ‘Middle of Everywhere’ advertising campaign.

Situated near Maffra in Gippsland, The Vines on Avon sits amid beautiful sweeping lawns and gardens that beckon one to venture further into the vineyard and onward to the enticing Gippsland landscape of vivid greens and blues, and mellow golds.

The Vine’s Tammy was a wonderful hostess, happily helping accommodate all our filming requests – furniture was moved, displays fiddled with and spaces filled with lights, cameras, tech equipment, crew and local film stars in the making. There was a lot of laughter and good humoured banter, making for a relaxed environment for shooting the TV commercial.

The Vines’ skilled chef whipped up a delicious meal and before finishing packing the mountain of equipment away, we snuck into his kitchen to capture a genius at work.  Tucking into the divine roast and perfect pink prawns was a fairytale ending to a long but hugely successful day of filming. 

Maybe we will find ourselves at The Vines on Avon sometime in winter, warming our toes in front of a blazing open fire whilst sampling more of the gastronomical delights The Vines has to offer. Now, that’s a tempting thought!!

Vines on Avon Kitchen Promo Clip
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Baw Baw Shire Community Grants Program

Filming seven interviews and B-roll at seven locations necessitated a rapid pace, requiring James and Sam to divide their efforts to capture the necessary content within the allotted time-frame. However, the challenging logistics were undeniably worthwhile! We caught some amazing examples of how the Baw Baw Shire Community Grants Program is making a real difference within the community, by supporting  the delivery of community programs, events, projects, environmental initiatives and the purchase of equipment.

Throughout the interviews, a consistent theme emerged: the Baw Baw Shire Community Grants Program is not just about funding but about fostering genuine community partnerships. We repeatedly heard words like ‘supportive,’ ‘encouraging,’ ‘invaluable,’ and ‘community,’ emphasising that Shire staff are dedicated to making the application process accessible and empowering local community groups to thrive. This collaborative approach ensures that funding truly benefits everyone and strengthens the fabric of the community.

A Minor Capital Works Grant enabled the Rokeby Hall and Reserve Committee, led by Kate (Committee President), to refurbish the hall. The long-overdue painting project, not undertaken in nearly 25 years, has significantly improved the appearance, making it a more inviting and appealing space for the community groups that regularly use it. Whilst we were filming, Probus groups from throughout Baw Baw Shire were enjoying a social day, making great use of this beautiful facility.

Nicole, Secretary and Treasurer of Neerim-Neerim South Football and Netball Club, explained that a Minor Capital Works Grant facilitated the replacement of their ageing fence. This vital improvement, made possible by the generous support of the Baw Baw Shire Council as the primary funder, has significantly enhanced safety and aesthetics for both players and spectators. This surely has created a more welcoming and enjoyable environment for the entire Club.

The Baw Baw Arts Alliance received funding for their ‘Art in the Street’ program, provided local artists with canvases, T-shirts, and crucial support. Jeff, from the Alliance, outlined how this initiative not only promotes artistic expression but also gives artists the opportunity for their works of art to be exhibited, admired and purchased. Certainly, the cultural vibrancy of the community is ultimately enhanced by Art in the Street.

The Warragul Municipal Band has benefited from three grants to date; the latest to fund their project, ‘Satellite Music Education programs- feasibility and equipment’. Treasurer, Sarah, spoke about their innovative Satellite Music Education program, which aims to bring music education to all corners of the Baw Baw Shire, fostering a love of music in people across our region.

The Ellinbank Badminton Club successfully purchased 100 dozen shuttles, thanks to their latest grant. Today, the well-equipped sporting facility attracts both junior and senior players, a far cry from the rundown shed that representative, Ken, described as the Club’s previous home before receiving funding from Baw Baw Shire grants.

Margaret explained that the Tetoora Road Community Centre first accessed the Grants Program in 2015-2016. This year, they received funding for their ‘Spruced Up for Spring’ project, which included the purchase of a  wheelbarrow, four lockable garage cabinets and two tear-drop display flags. These improvements will undoubtedly enhance the functionality of the Community Centre, a venue that hosts wonderful annual community events and is available for hire.

Our longtime friends, Dan and Laura, the dynamic duo behind The Hallora Marathon Event, have successfully leveraged past grants to enhance this renowned event that supports cancer research. Funding has been used to purchase participant medals and provide enhanced traffic management, reflecting their dedication to creating a more engaging, enjoyable, and safe experience for all involved.

Beyond celebrating successes, the annual Grants Reception is an invaluable opportunity for participants and Shire staff to connect. Our interviews revealed that hearing others’ stories sparked imaginations for new ideas and fostered a sense of community, proving that the reception is much more than just a ceremony.

We’ve always felt a strong sense of belonging within the Baw Baw Shire and are actively involved with a number of community groups. This video project provided a unique opportunity to engage with the community on a deeper level, further solidifying our love for this vibrant region.

Baw Baw Shire Community Grants Program
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Property Home Base Launch Event

Events have their challenges, but it so happens that we enjoy a challenge! This project was filmed at the company launch event of Property Home Base, a group with a unique fresh approach to Real Estate Advocacy.

See how, in the video, we put together the edit of this launch event, by underpinning the story, utilising the speeches, but adding snippets from the rest of the night to showcase the friendly and approachable nature of the company founders, Julie & Allan, along with their dynamic team.

We had the pleasure of witnessing the public launch of the newly made Business Overview video we created for the team – this was played for the first time at this event. It’s truly a joy to be a part of the journey with clients such as these. You can also check out our story on creating this Branding Launch Video.

Property Home Base
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EziParts Animated Promotional & Explainer

This animated campaign had a target market with both a B2B and consumer market with a specific demographic. Under the hood, EziParts is a software development company, with featured website, smart phone and desktop software products available to direct business clients, and an open marketplace for consumers to source parts across the country; so much easier than traditional networks. Creating a fun visual style to showcase the diverse product range, highlighting specific features, was a delight to put together. Working with our professional voice-over talent just puts the cherry on top of these fun but serious animations.

We didn’t have to stop at producing just the one video – EziParts had us produce one clip for their primary consumer market in New Zealand, along with a second video with a more specific approach to their B2B clients, directly within the car parts industry.

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Parts Portal
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Farm World Rodeo Highlights 2024

This was the first ever rodeo for REDfusion and what an experience to remember it was! No bull, the rodeo competitors (some of them are frightfully young) don’t horse around!

The scene was reminiscent of a Wild West movie with cowboys, cowgirls, sleek horses and muscle-bound bovine taking centre stage at Farm World 2024’s Rodeo. Perhaps a tell-tale sign that it was present day Australia was the addition of Akubras and protective helmets to the Wild West attire of Stetsons, chaps, leather boots and spurs.

Filming the dewy-eyed animals contently chewing their cuds or half dozing was not at all fear-invoking but we were not lulled into a false sense of security for one bat of a heavily lashed bovine or equine eye. We wisely declined the invitation to be on the death-defying side of the fence, with these magnificent beasts bursting into the arena to make war on the humans audacious enough to cling tenaciously with one hand to their broad backs.

Every unforgiving buck is calculated to dislodge the unwelcome visitor; the rider equally determined to stay seated, with a seemingly impossible display of strength, dexterity and balance. There can only ever be one winner and, horrifyingly, sometimes this meant the rider was tossed aside like some annoying gnat, with the victor turning menacing attention on its quarry. Thankfully, experienced hands were at the ready to keep the unseated riders intact to fight another day (although pride may have been shattered).

Barrel racing is far more than merely a rodeo event; it’s a display of true grit and a testimony to the connection between horse and rider.  The race is a fleeting moment of pure exhilaration, leaving behind a memory etched in dust and the echo of raucous cheers. It’s heart thumping, adrenaline pumping beauty in motion!

The gleaming horse explodes through the start gate; their rider’s hands steady on the reins, as they urge their equine partner on. Both horse and rider lean precariously close to the barrels as they negotiate the tight turns, truly a balance of speed and control. Once the final obstacle is cleared, the rider throws themself forward, the horse accelerating in a final burst of power across the finish.

The rodeo was, however, more than kicking up dust amidst tumultuous thundering of hooves and the screams of an amped-up audience. 

The Freestyle Motocross Spectacular was … spectacular! That bikes and riders could soar through the air at high speed, sometimes upside down, and not part company defied both gravity and logic. Absolute high octane showmanship front and centre!

Live music performances had people dancing in the streets (or to be more precise, on grassed areas).

Tantalising odours of fried chicken, pizza, seafood and cuisine from every corner of the spherical world enticed revellers to indulge more than their sense of smell. Ice cream, coffee and decadent sweet treats abounded too.

We took away more than just incredible memories and footage – our equipment imbibed a not-so-healthy quantity of the arena’s dust and grit. But hey, what’s a bit of dirt between friends?? Akubras and Stetsons off to Farm World, Lardner Park, the Australian Professional Rodeo Association and all the other behind-the-scenes hardworking cowpokes who pulled off this outstanding Gippsland event.

Farm World Rodeo 2024 Highlights
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Farm World Highlights 2024

Unarguably at the forefront of Victoria’s agricultural and lifestyle events, Farm World is held annually at stunning Lardner Park in Gippsland. The property’s 300 acre vista is beyond spectacular and affords the perfect opportunity for exhibitors to promote their offerings and services, and visitors to be amazed at demonstrations, purchase all manner of goods and partake in culinary delights.

REDfusion has partnered with Lardner Park before and we were thrilled to be commissioned to produce a highlights video of the event. With cameras and drone (and plethora of other non-agricultural equipment), we ventured forth to capture a representation of the wonder that is Farm World – no small undertaking!

The weather was kind, entertainment spectacular, animals photogenic, exhibits a kaleidoscope of colour, food and beverages tantalising, historical displays enlightening and absolutely everyone, everywhere SMILING. So much scope for capturing amazing imagery!! Editing such incredible footage into a highlights reel was going to be tough, indeed, but for all the right reasons.

This renowned field days agricultural and lifestyle  event, in action since 1963, annually  attracts an average of 40,000 visitors over three days, across a range of demographics – farmers, families, adventure seekers, locals and not-so-local, and all ages. Memories are made, friendships forged and minds opened to expert knowledge, new technologies and innovations.

 Whilst not everyone would have gone home with a receipt for a down-payment on a combine harvester or state of the art tractor, it’s doubtful if anyone left empty-handed or empty-hearted. There was, quite literally, something for every visitor to experience, enjoy or purchase.

We emerged briefly from behind the cameras to sample Farm World and replenish energy with some delicious fare. Soon it was time to prepare for the rodeo – cameras being our chosen beasts to master.

Farm World 2024 Highlights
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Acoustic Reprise Live Studio Recordings

Acoustic Reprise is an amazing trio based in the Baw Baw Shire, made up of Jon, Glenn and Jayne. This was a particularly special project, where we were recording these songs the week ahead of Jon’s Wedding, ready to be played on the day. Incredible harmonies, musicianship and allround talented musicians.

So, funny story. We take very special note of everything that ends up within the video frame, particularly the wide shots. On a project like this, just outside the wide shot, are piles of empty guitar cases, amps and recording equipment, not to mention our camera gear and lighting stands. We go to a lot of effort to keep the ‘stage’ clean and minimalistic wherever possible.

So that brings me to the funny part of the story. That row of chairs on the left of frame had instrument cases opened and left there, which we carefully moved before we started. However, between song recordings, a rouge case ended up sitting there on the chairs and went unnoticed. We won’t point fingers and tell you which of the trio it was. When we discovered this in post-production, we couldn’t handle the inconsistency and had to pull out the pixels magic wand.

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Under the Milky Way
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Chefs Pride Innovations

This video campaign, for an exciting new product launch, took us to Queensland for a visit to the Brisbane Racing Club then all the way down to Bourkies Bakehouse in Woodend, country Victoria. Industry professionals at both locations had been using the newly developed Chefs Pride products and provided us with honest customer testimonials.

This video is a combination of the two products being launched simultaneously. To enable Chefs Pride staff to send relevant, specific content videos to prospective leads, we created two videos, each focusing on just one product.

The main ‘voice’ of these videos is that of professionals already making good use of these products; highlighting exciting capabilities the innovative product solution offers their business, in ways perhaps unexpected. 

This was an exciting journey for all involved, and our team had a blast putting this one together.

Chefs Pride Innovations
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Baw Baw Variety Bash Ultra Marathon Fundraiser

James, REDfusion Studios’ principal cinematographer, is part of this year’s Variety Vic Red Dirt to Reef Bash’s official media team, providing daily video coverage of the event. In an attempt to raise awareness and fundraise as much as possible in the lead up to the event, James ran his first Marathon and, ultimately, Ultra Marathon, on 3rd August 2024.

To spice things up, James ran the entire event, aptly titled ‘Baw Baw Bash’, while strapped into his own Land Rover Series III mini-bash cardboard car, created by himself and wife (REDfusion editor), Jordan.

In his six years living in the Baw Baw community, James has increasingly challenged himself with running and cycling in the beautiful environs of the region. Through these ventures, many friendships have been forged and shared adventures experienced, not to mention a range of injuries sustained.

By doing something of this magnitude and personally knowing the encouraging (albeit competitive) predispositions of Baw Baw Runners, and participants in parkrun, Hallora Marathon and Rokeby Twilight Trail Run, great support throughout the gruelling day was guaranteed.

The day started at Drouin Civic Park just before the dark was cracked by the advancing dawn. Seven great sports, including REDfusion’s Chris, ran the first leg with James, along the Two Towns Trail to Warragul parkrun. Chris went on to complete 30km – a record distance for him and incredible encouragement to James. Bev and Garry in their ‘Cat in the Hat’ Bash car joined in the fun roadside, setting a tone of expectation and excitement for the day ahead.

The parkrun was another milestone for James, marking his 160th! Variety and the Baw Baw Bash were given a huge callout and illumination as to why a mini Land Rover was completing the course.  As anticipated, there was a great deal of community encouragement and support, with Frankie keeping James at a steady pace throughout.

A squad of six next headed north to Rokeby, at Camp Hill encountering the first of many challenging climbs. Running in Baw Baw is guaranteed to have its ups and downs!  The leg from Camp Hill to Rokeby involved perilously running on busy roads, and so Bash entrant ‘Lillibet’ (‘Dragon Wagon’) acted as escort and ‘Cat in the Hat’ was the rear guard, effectively making a safety barrier for the runners.

To the bewilderment of road users, James in his trusty cardboard Land Rover, hung a left at the Brandy Creek Road roundabout, whilst Neerim South Police Officers, Sergeant Murray Brown and Senior Constable Stephen Cranston gleefully made sure it was safe for him to do so.  With lights flashing, the police vehicle now led the escort to Rokeby, stopping traffic so that the runners and Bash support crews could safely pull into Rokeby Recreational Reserve.

S.C. Cranston took it upon himself to ensure that James was not driving whilst under the influence, pulling out a random breath testing kit. After testing the waters and receiving a raised eyebrow and stern stance from the police officer, James thought better of refusing and subjected himself willingly to the test. Phew!! All clear for continuing on in the Land Rover. What a hoot – there was no shortage of spectators crying with laughter!

Running the Rail Trail from Rokeby to Neerim is hugely special for the Baw Baw Runners community; it is so close to their hearts.

As the runners emerged from a particularly steep incline, our favourite photographer, Frank Amato (also part of the Red Dirt to Reef media team), came into focus with a telephoto lens trained on the now languishing group. With a burst of energy dug from the depths of their sweaty shoes, the runners put on a show for the camera.

Ten runners, committed to seeing James endure, conquered the most demanding 14.5km leg of the day, Neerim to the Noojee Trestle Bridge, taking in the beautiful views of the Tarago Reservoir along the way.

The hills were absolutely unrelenting and were starting to take their toll! Amy from Baw Baw Runners was instrumental in keeping James at an endurable pace. From the Trestle Bridge to the finish line at the Noojee Hotel (Nooj Pub), approximately 20 more joined in the last stretch, including a surprise appearance from cousin/friend/brother from another mother, Joel, who had earlier completed parkrun.

The finish line at the awesome Nooj Pub was just incredible with a huge turnout of family, old friends and new friends, with a kind person instantly passing James an ice cold beverage. Jordan had made sure that James was supplied with food and water throughout the day, meeting the runners at key spots and inspiring everyone with her infectious laughter. Another surprise was to get a bear-hug from Chris, Jordan’s brother, who said he just had to be there at the finish line for his bro.

Putting aside his little Land Rover, and ignoring calories and carbohydrates, James tucked into a Nooj Pub Smokey Bandit Parma and a big side of fries to celebrate his own milestone run.

A very special mention has to be made of Gabe, who ran the entire 63.8km, alongside James. Until the Baw Baw Bash, Gabe and James were merely parkrun faces to each other but now a firm friendship has been forged through the fires of an Ultra Marathon tribulation.

Nooj Pub owners, Rosie & Simon, aka the Duck Family, were the biggest sponsors of the fundraising event. Their generosity in supporting the Variety Vic Bash is well-known; as well as getting behind and in Bash vehicles and Saturday’s fun, their annual ‘Duck Race and Family Fun Day’ raised a whopping $32,356 in 2024.

James is very humbled and grateful for all who supported the event in so many ways and extends heartfelt thanks to absolutely everyone! The Red Dirt to Reef Bash will be a tremendous, memory-packed ten days, with many stories and exploits to be shared.

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